Anthropologie is a store that Emma and myself have cited as an inspiration for this brief, as we believe that Amass would share a similar customer base with them, as well as a similar aesthetic style, and company ethos. 
Twenty years after being founded in Wayne, Pennsylvania, Anthropologie remains a destination for those wanting a curated mix of clothing, accessories, gifts and home décor that reflects their personal style and fuels their lives' passions, from fashion to art to entertaining. In this, our 20th anniversary year, we are committed to offering our customers signature products and unmatched service, both in our 180 stores throughout Europe and America and also at anthropologie.eu and anthropologie.com.
Product Range: We have been inspired by the beauty products that they stock which use hand rendered illustration/patterns and special product finishes as these add to the desirability of the product.
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