Sunday 2 March 2014

Brief 15: Concept Development

We are now developing our eoys idea, which is 'Out with a Bang'. We feel that this phrase perfectly sums up what the end of year show will be and should be: a grand exit for all graduating students. The phrase is short, snappy and has a lot of impact, communicating to the audience the importance of coming to our show. We want to use balloons as our imagery as this links well to out with a bang, and balloons are known as a symbol of celebration, which is what this event will be. This is also a fun and playful way to communicate the concept, and has scope for experimentation in terms of photography and formats etc.

Here are some of our ideas so far for copy and promotional materials.

INSERT EYEDEAS

No comments:

Post a Comment